Barton Perreira

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CEO

Cedric Moreau

Creation date

2007

Headquarters

459 Wald Irvine, California - United States

IdentityBARTON PERREIRA

Founded in 2007 by Bill Barton and Patty Perreira in Southern California, Barton Perreira draws inspiration from the perpetual sunshine and enchanting golden-hour sunsets that paint the state in gold.
Barton Perreira embodies a fusion of innovation, craftsmanship, and a resolute commitment to pushing the boundaries of eyewear excellence.
In 2023, Barton Perreira entered LVMH, after the acquisition by Thélios, the Group’s eyewear expert.

The ‘D.ELLIS’ sunglasses from the Spring / Summer 2024 Collection

The engineering has to be flawless. Our frames have to be built entirely by hand. One touch, and you instantly get it.

Bill Barton

Co-founder

I never say, I think. I always say, I feel. From my core. From my soul.

Patty Perreira

Co-fonder

5
BARTON PERREIRA RETAIL BOUTIQUES
120
DAYS TO PRODUCE A BARTON PERREIRA FRAME
80
HOURS BARTON PERREIRAACETATE IS TUMBLED AND HAND POLISHED

ICON

Barton Perreira’s design language centers on a minimalist aesthetic, forgoing prominent logos and instead highlighting the beauty inherent in subtle elements. This includes nuanced features like the gentle contours of the acetate, designed for an optimal fit, delicate filigree engraving on titanium components, 24K gold-plated hinge details with the brand icon logo and hand-painted enamels introducing color to titanium frames.

Visuals representative of Barton Perreira campaigns, products, and identity

A DEPTH OF VISION

Barton Perreira’s ideology is rooted in the creation of eyewear with a distinct soul, offering patrons a bespoke worldview through custom-colored lenses and artisanal frames handcrafted by the finest artisans in Japan. In Japan, the emphasis lies in meticulous attention to detail, ensuring each pair is executed with precision. The final feel is different. It feels like luxury. Distinguished for their passionate attention to each one-of-a-kind detail, Japan’s leading artisans ensure every facet of Barton Perreira eyewear is brought to life with precision and virtuosity.

The 'WAILUA' sunglasses from the Spring / Summer 2024 Collection

OUR EXCEPTIONAL TALENTS

I’m Chief Design Officer at Thélios, LVMH’s eyewear specialist. I design and create eyewear collections for our Maisons, in particular Dior, where I’ve worked for over 20 years. I work closely with the creative directors of the Maisons, helping them conceive and create their eyewear, which is a very specialized category. The approach is very distinctive for each Maison, so with my team of designers we liaise with the creative directors and marketing teams at the Maisons to create new collections for each season.