IdentityJoseph Phelps
The story of Joseph Phelps Vineyards began fifty years ago when Joe Phelps, a construction magnate and home winemaker, founded his eponymous winery in the then undiscovered wilds of Napa Valley in 1973. A pioneering spirit and continued quest for excellence guided the winery’s path to purchase vineyard land in key areas of Napa Valley, and later the western Sonoma Coast. Today, Joseph Phelps Vineyards and its flagship wine Insignia uphold a legacy of extraordinary quality.
2023
FIRST FIFTY YEARS
525
PLANTED ACRES
1974
FIRST INSIGNIA
Visuals representative of Joseph Phelps campaigns, products, and identity
Visuals representative of Joseph Phelps campaigns, products, and identity
ICON
It began with a vision. In the early 1970s, Napa Valley was a sleepy agricultural town on the brink of a fine-wine awakening. Drawing on his construction experience, Joseph Phelps set about establishing the building blocks of winemaking excellence. Joseph Phelps was a builder of buildings, a builder of people, and a builder of dreams.
SAVOIR-FAIRE
It began with a vision. A belief in the possibility of something bigger and better – something that didn’t quite exist yet. In the early 1970s, Napa Valley was a sleepy agricultural town on the brink of a fine-wine awakening. Drawing on his construction experience, Joe set about establishing the building blocks of winemaking excellence. In 1974, he had the idea to make a unique blend each year, one that would represent the finest wine he could make from each vintage. His only thought was to make one wine that represented the best of Joseph Phelps Vineyards. Today, Insignia is widely regarded as a qualitative benchmark for California winemaking that has earned Joseph Phelps its longstanding reputation for excellence.
